YouTube Marketing

What You Will Learn In This Course

• Identify the videos that will encourage YouTube to send views.
• Describe how to make videos that keep viewers engaged for longer.
• Explain how to optimise videos for the search results.
• Discuss the use a free extension to discover the best ‘tags’ for your video.
• Explain how to direct traffic from YouTube to your website.
• Discuss the set-up Playlists and their importance
• Outline what makes compelling video titles.
• Describe how to write video descriptions that tell YouTube what your video is about.
• Explain how to create video thumbnail images for a high ‘click through rate’.
• Identify free online resource to research the most successful channels.
• Explain how to set up your own channel.
• List the steps in building a channel subscriber base.
• Describe what the YouTube Partner Program is and how to apply.

 Your SWOT Certificate is:

• Ideal for sharing with potential employers
• Include it in your CV, professional social media profiles and job applications.
• An indication of your commitment to continuously learn, upskill & achieve high results.
• An incentive for you to continue empowering yourself through lifelong learning.